Credo Online Reference Service Caps Off 2018 with Prestigious Choice OAT Award

Choice has announced that Credo Online Reference Service has been recognized with an Outstanding Academic Title (OAT) Award. The popular exploratory research platform added several new features in 2018, including a refreshed user-interface, a new content category providing currently trending topics, an update to its Mind Map visualization feature, and functionality that enables instructors to embed content seamlessly into learning management systems. Never one to rest on its laurels, Credo will continue to simplify the research process and outfit librarians and students alike with innovative new tools in the coming year.

“Receiving an OAT award is a significant honor,” said Credo General Manager Ian Singer, “and a validation of the continued efforts we’ve made to help students start their research on the right foot. We aren’t finished yet—in the next few months you’ll see some new features our team is really excited to share that will deepen research skill development.”

One of the most anticipated forthcoming features–added standard at no cost for subscribers–will be Research Quick Tips, which will provide concise instructional videos embedded throughout the platform to cultivate information literacy skills while students are conducting research. Also launching in early 2019 is an update to the Mind Map that will allow librarians to embed the interactive feature outside the platform (in an institution’s LibGuides, for example).

2018 marks the second occasion Credo has won an OAT award, having done so in 2014 as well. This year’s selection was attributed to several innovative enhancements, foremost of which was the intuitive user-interface that also led Choice to name the platform “Essential. All libraries. All levels.” in a recent review. Beginning a research project is oftentimes the most intimidating stage for students, and so Credo’s developers designed the platform to help users easily navigate and get directly to relevant content from what can seem like an overwhelming amount of information.

Credo also significantly expanded its Real-time Reference featured search category. With regularly added articles from reliable sources like, The Conversation, and Bloomberg QuickTake, students investigating current events are able to more easily identify trending topics, gather background information, broaden keyword vocabulary, build context, and assess counterpoints, all while developing critical thinking skills.

Librarians who provide instruction benefitted from Credo’s efforts in the past year to improve teaching opportunities and facilitate better collaboration with faculty. To this end Credo added permalinks and Credo Embeds for all content, making it more convenient to provide students with exactly the right resources for any course. The company also worked with librarians from across the country to publish two open access e-guides, The Credo IL Strategy Handbook and The Credo FYE Guide: Practices for Enhancing Instruction.