Revenue Management for Service Organizations

Editor/Author Rouse, Paul and Maguire, William
Publication Year: 2011
Publisher: Business Expert Press

Single-User Purchase Price: $65.00
Unlimited-User Purchase Price: $97.50
ISBN: 978-1-60649-142-3
Category: Business, Finance & Economics - Management
Image Count: 51
Book Status: Available

This book places revenue management at the forefront of management accounting with cost management and performance measurement in supporting roles. Revenue management introduces new ideas such as yield management, while uniting previously disparate subjects such as project management, capacity costing, and the theory of constraints. Methods of pricing and their associated strategies are included as well as techniques for segmenting consumer markets.

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