Gower Business Handbooks: The Global Business Handbook

Editors: Newlands, David J. and Hooper, Mark J.
Publication Year: 2009
Publisher: Ashgate Publishing

Single-User Purchase Price: $99.95
Unlimited-User Purchase Price: $149.93
ISBN: 978-0-566-08747-9
Category: Business, Finance & Economics - Business
Image Count: 89
Book Status: Available
Table of Contents

This rich resource includes a global focus, backed by the latest research on different aspects of international business carried out in different parts of the world.

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Table of Contents

  • List of Figures
  • List of Tables
  • Contributors
  • Acknowledgements
  • The Eight Dimensions of International Business David J. Newlands and Mark J. Hooper
  • DIMENSION 1: INTERNATIONAL PERSPECTIVES
  • 1 International Business – Operating Abroad David Trigg and Marie C. Trigg
  • 2 International Strategy Management Mark J. Hooper
  • 3 International Business Ethics David Kimber and Fran Siemensma
  • DIMENSION 2: RELATIONSHIP MANAGEMENT
  • 4 Inter-Firm Collaboration and Partnering: A Key Competence to Satisfy Demand Maria Veludo
  • 5 International Negotiation Brooks C. Holtom
  • DIMENSION 3: SUPPLY CHAIN MANAGEMENT
  • 6 Social and Environmental Management Mark J. Hooper with Alkiviadis Tromaras
  • 7 Managing Mergers and Acquisitions Zoltán Antal-Mokos
  • 8 Supply Chain Management Douglas MacBeth
  • 9 International Purchasing Management David J. Newlands
  • 10 Reverse Logistics Isabel Fernández
  • DIMENSION 4: REGIONAL AND COUNTRY SPECIFIC DIFFERENCES
  • 11 Human Resource Management's Relationship to Company Performance Nada Zupan
  • 12 International Human Resource Management Hedley Malloch
  • 13 Employment Relations in a Global Networked Economy Sandra Jones
  • 14 Human Resources Management Practices within Japanese Companies Peter Firkola
  • DIMENSION 5: MARKETING AND SALES
  • 15 Doing Business in Western Europe Simon A. Mercado
  • 16 Doing Business in NAFTA Coral R. Snodgrass
  • 17 Direct Marketing – A Global Perspective Tim Lyons
  • 18 Retail Merchandising and Sales Promotions Mayo de Juan Vigaray and Beyza Gültekin
  • 19 Services Marketing: An Overview and Relational Approach of the B2B Setting Ruben Chumpitaz and Nicholas G. Paparoidamis
  • DIMENSION 6: COST MANAGEMENT
  • 20 Strategic Cost Management Roby B. Sawyers
  • 21 Strategic Management of Not-for-Profit Organizations Steve Molloy
  • DIMENSION 7: INNOVATION AND QUALITY
  • 22 The Quality Management Situation – An Introduction Kevin Laframboise
  • 23 Technology and Innovation Management David J. Newlands
  • 24 Managing Knowledge Strategically Sandra Jones
  • 25 Tacit Knowledge and Implicit Learning Keith Dawes
  • DIMENSION 8: BUSINESS TRANSFORMATION
  • 26 Service Operations Management Erkan Bayraktar
  • 27 International Transportation, Shipping and Logistics Phil Scott
  • 28 Supplier Development David J. Newlands
  • 29 International Entrepreneurship: Developing Cross-cultural Entrepreneurial Competence Olga Muzychenko
  • 30 Change Management – Realizing the Transformation David J. Newlands
  • 31 International Business Training using a Supply Chain Game David J. Newlands