Marketing in the Digital World

Editor/Author Kapoor, Avinash
Publication Year: 2021
Publisher: Business Expert Press

ISBN: 978-1-94-858005-2
Category: Business, Finance & Economics - Marketing
Book Status: Pending
Predicted Release Month:

The author explores and analyzes the digital and social media dynamics for virtual world, including the mechanism involved in bringing targeted traffic and increasing brand awareness in the real-time programmatic and algorithmic world of communication, where the new digital world is progressively being propelled by the blockchain-enabled social media platforms.

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