The Presidency and Social Media

Editors: Schill Dan and Hendricks John Allen
Publication Year: 2017
Publisher: Routledge

Single-User Purchase Price: $150.00
Unlimited-User Purchase Price: Not Available
ISBN: 978-1-138-08153-6
Category: Social Sciences - Political science
Image Count: 82
Book Status: Available
Table of Contents

This thorough study of how political communication evolved in 2016 examines the disruptive role communication technology played in the 2016 presidential primary campaign and general election and how voters sought and received political information. The Presidency and Social Media includes top scholars from leading research institutions using various research methodologies to generate new understandings--both theoretical and practical--for students, researchers, journalists, and practitioners.

Share this

Table of Contents

    • List of Figures
    • List of Tables
    • Foreword by Thomas E. Patterson
    • Preface
    • Acknowledgments
    • About the Editors
    • About the Contributors
    • PART 1 Media Use: Political Engagement and Digital Democracy
    • 1 Discourse, Disruption, and Digital Democracy: Political Communication in the 2016 Presidential Campaign - Dan Schill and John Allen Hendricks
    • 2 Social Media, News Platforms, and Partisan Exposure: Voters’ Media Preferences During the 2016 Presidential Campaign Season - Michael A. Beam, Paul M. Haridakis, Myiah J. Hutchens, and Jay D. Hmielowski
    • 3 Trump Supporters vs. Republican Voters: How Frustration With the Media Separated the GOP in 2016 - Sharon E. Jarvis and Jay T. Jennings
    • 4 Online Communication Regarding Ohio's 2016 Presidential Primary - Jeffrey H. Kuznekoff, Leland G. Spencer, and Robert N. Burt
    • Appendix 4.1
    • PART 2 Media Effects: Traditional Media and Social Media Distribution
    • 5 Foreign Policy and Presidential Elections: A Look at the Iowa Caucuses - Raluca Cozma
    • 6 The Effects of Political Social Media Use on Efficacy and Cynicism in the 2016 Presidential Election: Exploring the Possibility of a Reinforcing Spiral - Benjamin R. Warner, Molly M. Greenwood, Freddie J. Jennings, and Josh C. Bramlett
    • 7 Streaming Entertainment and Talking Politics: Social Television in the Shaping of Online and Offline Political Talk During the 2016 Campaign - Sarah Krongard and Jacob Groshek
    • PART 3 Candidate Discourse in Social Media: Image, Tone, and Rhetoric
    • 8 The Verbal Tone of the 2016 Presidential Primaries: Candidate Twitter, Debate, and Campaign Speech Rhetoric - David Lynn Painter and Katherine Rizzo
    • 9 Themes in Candidate Messaging on Twitter During the “Invisible” Presidential Primary - Kate Kenski and Christine R. Filer
    • 10 Rhetoric in a Transmedia Storytelling Campaign: How Trump Deployed the Paranoid Style in 2016 - Zac Gershberg
    • 11 Humor Use and Policy Mentions in Candidate Interviews Across Talk-Show Sub-Genres in the 2016 Presidential Election - Dannagal G. Young and Johanna M. Lukk
    • PART 4 Social Media Messaging: Candidate Branding and Agenda Setting
    • 12 Donald Trump and the “Oxygen of Publicity”: Branding, Social Media, and Traditional Media - Sarah Oates and Wendy W. Moe
    • Appendix 12.1
    • 13 The Infographic Election: The Role of Visual Content on Social Media in the 2016 Presidential Campaign - Terri L. Towner
    • 14 Tweets as Tools: Exploring the Campaign Functions of Candidates’ Tweets in the 2016 Presidential Campaign - Thomas Kim Hixson
    • PART 5 Social Media Content: Political Participation and Humor
    • 15 Internet Memes as Polyvocal Political Participation - Andrew S. Ross and Damian J. Rivers
    • 16 Engaged Brigade: Digital Platforms and Millennial Engagement in the 2016 Election - Alison N. Novak
    • 17 Donald Trump and the Late-Night Political Humor of Campaign 2016: All the Donald, All the Time - Stephen J. Farnsworth, S. Robert Lichter, and Deanne Canieso