Social Media and Networking: Concepts, Methodologies, Tools, and Applications
Social Media and Networking: Concepts, Methodologies, Tools, and Applications
Editor: Information Resources Management Association
Publication Year: 2016
Publisher: IGI Global
Single-User Purchase Price:
$2415.00

Unlimited-User Purchase Price:
$3622.50
ISBN: 978-1-4666-8614-4
Category: Social Sciences - Media & Communications
Image Count:
221
Book Status: Available
Table of Contents
Social Media and Networking: Concepts, Methodologies, Tools, and Applications explores the burgeoning global community made possible by Web 2.0 technologies and a universal, interconnected society.
Table of Contents
- Editorial Advisory Board and List of Reviewers
- Editor-in-Chief
- Associate Editors
- Editorial Advisory Board
- Preface
- Section 1: Fundamental Concepts and Theories
- Chapter 1: Privacy as a Right
- ABSTRACT
- INTRODUCTION
- PRIVACY AS A RIGHT
- THE HISTORY OF PRIVACY
- THE INTERNATIONAL RECOGNITION OF PRIVACY AND PROTECTION
- THE CONNECTION BETWEEN PRIVACY, AUTONOMY, AND THE IDENTITY OF AN INDIVIDUAL
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 2: Social Media and Social Change
- ABSTRACT
- INTRODUCTION
- ADVOCACY IN THE NONPROFIT SOCIAL SERVICES SECTOR
- TECHNOLOGY AND NONPROFIT SOCIAL SERVICES ADVOCACY
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 3: Overcoming Organizational Obstacles and Driving Change
- ABSTRACT
- INTRODUCTION
- FRAMING THE CASE HISTORY: ONLINE INTERACTION AND ORGANIZATIONAL THEORY
- THE IMPLEMENTATION OF SOCIAL MEDIA
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- Chapter 4: Social Media for Political Change
- ABSTRACT
- INTRODUCTION
- ACTIVISTS AND SOCIAL MEDIA: A PROACTIVE INNOVATIVE APPROACH
- GOVERNMENTS AND SOCIAL MEDIA: FROM NEUTRALIZATION TO EXPLOITATION
- SOCIAL MEDIA FIRMS: BUSINESS-DRIVEN ALLIANCES
- DYNAMICS OF THE “ARAB SPRING”: THE TRIANGLE OF POWERS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 5: Insights into Social Media and Online Digital Music
- ABSTRACT
- INTRODUCTION
- LITERATURE REVIEW
- DATA ANALYSIS AND FINDINGS
- DOES SOCIAL MEDIA REALLY MATTER?
- MANAGERIAL IMPLICATIONS AND RECOMMENDATIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- APPENDIX
- Chapter 6: Wrestling with Contradictions in Government Social Media Practices
- ABSTRACT
- INTRODUCTION
- CONTRADICTION AND PARADOX
- RESEARCH SETTING, DATA COLLECTION AND ANALYSIS
- DISCUSSION
- CONCLUSION
- ACKNOWLEDGMENT
- REFERENCES
- Chapter 7: Exploring the Concept of the “Social Media Campaign”
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- RISE OF THE SOCIAL MEDIA CAMPAIGN
- FINDINGS AND DISCUSSION
- FUTURE RESEARCH DIRECTIONS
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 8: Getting Started with Social Media for Knowledge Management
- ABSTRACT
- INTRODUCTION: PUTTING SOCIAL BACK INTO ORGANIZATIONS
- BACKGROUND: FROM WEB 2.0 TO THE ENTERPRISE SOCIAL NETWORKING
- THE TOOLS
- FROM IMMEDIATE TO LONG TERM KM USES
- GETTING STARTED
- CONCLUSION AND FUTURE TRENDS: WE ARE JUST GETTING STARTED
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 9: Facebook as an Educational Environment for Mathematics Learning
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- MAIN FOCUS OF THE CHAPTER: EXPERIMENTING WITH MATHEMATICS LEARNING IN SOCIAL NETWORKING SITES
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 10: Constructing Community in Higher Education Regardless of Proximity
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- FOCUS OF THE CHAPTER
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 11: The Role of Social Media Strategies in Competitive Banking Operations Worldwide
- ABSTRACT
- INTRODUCTION
- VIRTUAL STRUCTURES OF COMPANIES AND CORPORATE COMMUNICATIONS
- AN OVERVIEW OF SOCIAL MEDIA STUDIES IN DIFFERENT CONTINENTS
- GLOBALISM, SOCIAL MEDIA AND BANKING SECTOR
- AMPRICAL ANALYSIS
- FACEBOOK TIME TUNNEL CONTENTS 2012 DEC. ING BANK AUSTRALIA
- FACEBOOK TIME TUNNEL CONTENTS 2013 JAN. ING BANK AUSTRALIA
- FACEBOOK TIME TUNNEL CONTENTS 2013 FEB. ING BANK AUSTRALIA
- FACEBOOK TIME TUNNEL CONTENTS 2012 DEC. ING DIRECT CANADA
- FACEBOOK TIME TUNNEL CONTENTS 2013 JAN ING DIRECT CANADA
- FACEBOOK TIME TUNNEL CONTENTS 2013 FEB. ING DIRECT CANADA
- FACEBOOK TIME TUNNEL CONTENTS 2012 DEC. ING (VYSABANK) INDIA
- FACEBOOK TIME TUNNEL CONTENTS 2013 JAN. ING(VYSABANK) INDIA
- FACEBOOK TIME TUNNEL CONTENTS 2013 FEB. ING (VYSYABANK) INDIA
- FACEBOOK TIME TUNNEL CONTENTS 2012 DEC. ING BANK TÜRKİYE
- FACEBOOK TIME TUNNEL CONTENTS 2013 JAN. ING BANK TÜRKİYE
- FACEBOOK TIME TUNNEL CONTENTS 2013 FEB. ING BANK TÜRKİYE
- EVALUATION AND CONCLUSION
- REFERENCES
- Chapter 12: Analysing the Suitability of Virtual Worlds for Direct Instruction and Individual Learning Activities
- ABSTRACT
- INTRODUCTION
- 3D VIRTUAL WORLDS AND EDUCATION
- SUMMARY OF DIDACTIC EXPERIENCES IN THE SECOND DMI ISLAND
- INDIVIDUAL LEARNING: RETRIEVAL AND USE OF LEARNING MATERIAL
- DRAWING THE STUDIES TOGETHER
- DESIGN GUIDELINES
- CONCLUSION
- REFERENCES
- Chapter 13: Social Media in an Intercultural Writing Context
- ABSTRACT
- INTRODUCTION
- THEORETICAL FRAMEWORK
- METHODS
- RESULTS
- DISCUSSION
- RECOMMENDATIONS
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Section 2: Development and Design Methodologies
- Chapter 14: Analytics and Performance Measurement Frameworks for Social Customer Relationship Management
- ABSTRACT
- INTRODUCTION
- SCRM ANALYTICS
- SCRM PERFORMANCE MEASUREMENT FRAMEWORKS
- EVOLVING THE CRM ARCHITECTURE
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 15: Web 2.0 in Governance
- ABSTRACT
- INTRODUCTION
- BACKGROUND: COMBINING WEB 2.0 AND PARTICIPATIVE POLICY MAKING
- THE PROPOSED FRAMEWORK
- CONCLUSION
- FUTURE RESEARCH DIRECTIONS
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 16: Social Networking for Educational Purposes
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- MAIN FOCUS OF THE CHAPTER
- QUANTITATIVE ANALYSES
- DEVELOPMENT OF SOCIAL CULTURAL SKILLS
- QUALITATIVE ANALYSIS
- DISCUSSION
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 17: Integrating Social Media and Traditional CRM
- ABSTRACT
- INTRODUCTION
- CONCEPTUAL BACKGROUND
- MAIN FOCUS OF THE ARTICLE
- SOLUTIONS AND RECOMMENDATIONS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 18: Methods for Assessing 3D Virtual Worlds in Design Education
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- ASSESSING NEW DESIGN TEACHING PLATFORMS
- CASE STUDIES
- FINAL REMARKS
- ACKNOWLEDGMENT
- REFERENCES
- KEY TERMS AND DEFINITIONS
- CRITICAL RESPONSE
- Chapter 19: Health IT
- ABSTRACT
- INTRODUCTION
- PRIVACY IMPACT ASSESSMENT
- PRIVACY IMPACT SUITABILITY ASSESSMENT (PISA) FRAMEWORK
- PRIVACY SCREENING FRAMEWORK (PSF)
- SOLUTIONS AND RECOMMENDATIONS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 20: Examining Design Pattern Strategies as a Means to Achieve Social Presence in the Online Classroom
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- DESIGN PATTERNS: HISTORY, LOGIC, AND USE
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 21: Multi-Level Adaptation in End-User Development of 3D Virtual Chemistry Experiments
- ABSTRACT
- 1. INTRODUCTION
- 2. RELATED WORK IN VIRTUAL LABORATORIES
- 3. EUD WITH DOMAIN-ORIENTED DESIGN AND MULTI-LEVEL ADAPTATION
- 4. iVIRTUALWORLD: AN EUD ENVIRONMENT WITH THREE-LEVEL ADAPTATION
- 5. EVALUATION
- 6. RESULTS AND DISCUSSION
- 7. CONCLUSION
- ACKNOWLEDGMENT
- REFERENCES
- Chapter 22: Trendy Avatars and Their Hair
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- METHODS WITHIN AND OUTSIDE OF VMTV
- FINDINGS AMONG USERS AND VMTV CULTURE
- CULTURAL MEANINGS AND METHODOLOGICAL ISSUES
- FUTURE TRENDS AND CONCLUSION
- REFERENCES
- Section 3: Tools and Technologies
- Chapter 23: A Review of Tools for Overcoming the Challenge of Monitoring of Social Media
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- TOOLS TO MONITOR SOCIAL MEDIA AND GENERATE ENGAGEMENT
- DISCUSSION AND CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 24: Justifying the ROI of Social Media Investment in Education
- ABSTRACT
- INTRODUCTION
- SOCIAL NETWORKING AND HIGHER EDUCATION
- CATEGORIES OF SOCIAL MEDIA APPLICATIONS
- MEASURING THE EFFECTIVENESS OF SOCIAL MEDIA
- CASE OF A UK UNIVERSITY: SOCIAL MEDIA CHANNEL INTEGRATION
- DISCUSSION
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 25: Social Media as Technologies for Asynchronous Formal Writing and Synchronous Paragraph Writing in the South African Higher Education Context
- ABSTRACT
- INTRODUCTION
- FACEBOOK, MXIT, SOCIABILITY, SOCIALLY SITUATED ONLINE LEARNING AND PRESENCE AWARENESS LEARNING: AN OVERVIEW
- FACEBOOK'S AND MXIT'S EDUCATIONAL USAGE LITERATURE REVIEW
- RESEARCH METHODOLOGY
- FINDINGS AND DISCUSSION
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 26: Social Media Tools in Initial Teacher Education
- ABSTRACT
- INTRODUCTION
- CURRENT APPROACHES TO SOCIAL MEDIA
- ISSUES, CONTROVERSIES, PROBLEMS
- CONCLUSION AND FUTURE RESEARCH DIRECTIONS
- REFERENCES
- ADDITIONAL READING
- Chapter 27: Web 2.0, ICT Infrastructure, and Training Provision for E-Government Readiness in Nigeria
- ABSTRACT
- INTRODUCTION
- THE CONCEPT OF E-READINESS
- E-READINESS, WEB 2.0 AND MOBILE/WIRELESS TECHNOLOGIES
- E-READINESS IN NIGERIA
- FACILITATING THE E-READY PROCESS
- EXAMPLES OF WAYS NIGERIA CAN BENEFIT FROM THE E-READY FEAT
- USING SOCIAL MEDIA, WEB 2.0 AND MOBILE/WIRELESS TECHNOLOGIES TO ENHANCE E-GOVERNANCE IN NIGERIA
- FUTURE CONCERNS OF E-GOVERNANCE
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 28: Multimodal Mapping of a University's Formal and Informal Online Brand
- ABSTRACT
- INTRODUCTION
- A REVIEW OF THE LITERATURE
- SOCIAL MEDIA PLATFORMS
- NODEXL OPEN-SOURCE SOFTWARE TOOL
- KANSAS STATE UNIVERSITY IN SOCIAL MEDIA
- SOCIAL SHARING CONTENT ANALYSIS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- ACKNOWLEDGMENT
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 29: Social Media Tools for Quality Business Information
- ABSTRACT
- INTRODUCTION
- QUALITY INFORMATION FOR BUSINESS GOVERNANCE
- THE VALUE OF ACCURATE INFORMATION FOR BUSINESSES
- COMPETITIVE INTELLIGENCE AND BUSINESS MANAGEMENT
- SOCIAL MEDIA NETWORKING
- CONCERNS WITH NETWORKING SITES
- SOCIAL TOOLS FOR THE WORKPLACE
- SOME OF THE BIGGEST TOOLS AND HOW THEY OPERATE
- CONCLUSION
- ACKNOWLEDGMENT
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 30: If You Build It, They Will Come
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- BUILDING A CLUB: CASE STUDY- MAJOR UNIVERSITY PSYCHOLOGY CLUB
- STUDY: STUDENT PREFERENCE IN ONLINE CLUB SETTINGS (PSYCHOLOGY CLUB)
- TECHNOLOGY USE PROFILES: COLLEGE STUDENT USERS
- BUILDING VIBRANT ONLINE STUDENT ORGANIZATIONS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 31: Facebook's Hidden Potential
- ABSTRACT
- INTRODUCTION
- SOCIAL NETWORKING SITES
- FACEBOOK AS A SOCIAL NETWORKING SITE
- METHODOLOGY AND RESEARCH DESIGN
- FINDINGS AND DISCUSSION
- FACEBOOK'S POTENTIAL TO SUPPORT FOREIGN LANGUAGE LEARNING AND TEACHING
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 32: Privacy and Pervasive Surveillance
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- ASSESSING PRIVACY LOSS
- PRIVACY AND VALUE
- SURVEILLANCE AND THE VALUE OF PRIVACY
- FURTHER RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- APPENDIX
- Chapter 33: Second Life for Assessing Postgraduate Learning
- ABSTRACT
- BACKGROUND
- CASE STUDY
- REFLECTIONS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- APPENDIX
- CRITICAL RESPONSE
- Chapter 34: Strong Value Proposition through Social Media Tools
- ABSTRACT
- INTRODUCTION
- LITERATURE REVIEW
- SOCIAL MEDIA: AN OVERVIEW
- CONCLUSION
- REFERENCES
- Chapter 35: Social Media Tools Adoption and Use by SMEs
- ABSTRACT
- INTRODUCTION
- CONCEPTUAL DEVELOPMENT AND HYPOTHESES
- METHODOLOGY
- RESULTS
- DISCUSSION
- CONCLUSION
- ACKNOWLEDGMENT
- REFERENCES
- APPENDIX 1: SURVEY ITEMS
- APPENDIX 2
- Chapter 36: Model for Effective Collaborative Learning in Virtual Worlds with Intelligent Agents
- ABSTRACT
- INTRODUCTION
- STATE OF THE ART
- COLLABORATION AND TEAM LEARNING IN VIRTUAL WORLDS
- PROPOSAL FOR COLLABORATIVE LEARNING IN VIRTUAL WORLDS
- CAPABILITIES OF 3D VIRTUAL ENVIRONMENTS TO SUPPORT TEAM COLLABORATION
- SOLUTIONS AND RECOMMENDATIONS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 37: How Social Media Tools are used in Research
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- THE USE OF SOCIAL MEDIA BY RESEARCHERS: THE CASE OF ISCAP (PORTUGAL)
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Section 4: Utilization and Application
- Chapter 38: The Use of Social Media in the Networking Strategy of Higher Education Institutions
- ABSTRACT
- INTRODUCTION
- ASSUMPTIONS AND DEFINITIONS
- SOCIAL MEDIA IN THE US
- SOCIAL MEDIA IN EUROPE
- SOCIAL MEDIA IN POLAND
- THE USE OF SOCIAL MEDIA BY UNIVERSITIES IN POLAND
- CONCLUSIONS AND OBSERVATIONS
- CONNECTION PROJECT
- PROSPECTS FOR FURTHER RESEARCH
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 39: The Use of Social Media in College Recruiting and the Student Job Search
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- EMPLOYER RECRUITMENT (CAMPUS RECRUITMENT) ON COLLEGE CAMPUSES
- COLLEGE STUDENTS’ PREFERENCES FOR INFORMATION AND COMMUNICATION
- 2013 SOCIAL MEDIA RECRUITING AND HIRING PRACTICES SURVEY
- STUDENT USE OF SOCIAL MEDIA IN THE JOB SEARCH
- SOLUTIONS AND RECOMMENDATIONS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 40: Adoption of Social Media Services
- ABSTRACT
- INTRODUCTION
- THEORETICAL FRAMEWORK
- DATA COLLECTION AND ANALYSIS
- FINDINGS
- DISCUSSION
- CONTRIBUTION AND IMPLICATIONS
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 41: Reconciling Social Media with Luxury Fashion Brands
- ABSTRACT
- INTRODUCTION
- THEORETICAL FRAMEWORK
- RECENT DEVELOPMENTS IN SOCIAL MEDIA
- WORD-OF-MOUTH (WOM) ON SOCIAL MEDIA
- NEW EMERGENT REFERENCE GROUPS
- PRECONCEIVED PERCEPTIONS OF LUXURY BRANDS
- METHODS AND ANALYSIS
- CONCLUSION AND MANAGERIAL IMPLICATIONS
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 42: The Spaces Between Us
- ABSTRACT
- INTRODUCTION
- GENDER AND SOCIAL MEDIA
- ONLINE CULTURE WARS
- GOVERNMENT MONITORING
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 43: Amplification and Virtual Back-Patting
- ABSTRACT
- INTRODUCTION
- SOCIAL MEDIA, INDIVIDUALIZATION AND WEB-CAMPAIGNING
- THE SETTING AND CASE
- METHODOLOGICAL CONSIDERATIONS
- HOW NINA USED SOCIAL MEDIA AND MADE IT RELEVANT
- AMPLIFICATION AND VIRTUAL BACK PATTING
- CONCLUSION
- ACKNOWLEDGMENT
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 44: Impact of Social Media in Service Innovations
- ABSTRACT
- INTRODUCTION
- LITERATURE REVIEW
- METHODOLOGY
- KEY FINDINGS
- CONCLUSION, IMPLICATIONS, LIMITATIONS AND FUTURE RESEARCH
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 45: Use Cases and Application Purposes of Social Media in Healthcare
- ABSTRACT
- INTRODUCTION
- SCENARIO: SOCIAL MEDIA USAGE IN HEALTHCARE TREATMENT
- WHAT IS MEDICAL SOCIAL MEDIA?
- METHODS
- HEALTHCARE APPLICATIONS MAKING USE OF SOCIAL MEDIA
- DISCUSSION AND CONCLUSION
- FUTURE DIRECTIONS
- REFERENCES
- Chapter 46: Students' Out-of-School Writing Practices in an Educational Facebook Application
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- METHODOLOGY AND FINDINGS: CASE OF HOT DISH
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 47: Factors Shaping Assessment Design in the Virtual Environment
- ABSTRACT
- BACKGROUND
- LEARNING OUTCOMES
- TECHNOLOGY
- TEACHING AND LEARNING STRATEGIES
- CASE STUDY
- ASSESSMENT
- REFLECTIONS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- CRITICAL RESPONSE
- Chapter 48: The Strategic Use of Social Media in the Fashion Industry
- ABSTRACT
- INTRODUCTION
- THEORETICAL OVERVIEW
- EVOLVING SOCIAL MEDIA ENVIRONMENT
- TOWARDS NEW BRAND RELATIONSHIPS
- SOCIAL MEDIA AND MARKETING STRATEGIES
- METHODS
- FINDINGS
- CONCLUSION
- REFERENCES
- Chapter 49: Social Media as a Tool for Nonprofit Advocacy and Civic Engagement
- ABSTRACT
- INTRODUCTION
- CONCEPTUAL/THEORETICAL FRAMEWORK
- METHODS
- CASE
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- APPENDIX: INTERVIEW PROTOCOL
- Chapter 50: Social Media in the Canadian Post-Secondary Classroom
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- SOCIAL MEDIA: WHAT IS THE PROBLEM?
- CANADIAN POST-SECONDARY ENGAGEMENT WITH SNS
- CHALLENGE: THE BALANCE BETWEEN EDUCATION AND LEGISLATION
- TEACHABLE MOMENTS: SNS AND THE CANADIAN CLASSROOM
- WHEN LEGISLATION AND PRACTICE WORK TOGETHER
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 51: The Use of Web 2.0 Technologies in Formal and Informal Learning Settings
- ABSTRACT
- TECHNOLOGICAL TOOLS IN EDUCATION: INTRODUCTION
- EMPIRICAL STUDIES
- LEARNING AND TECHNOLOGY IN FORMAL EDUCATION
- BROAD CONCLUSIONS FROM BOTH SETS OF DATA
- IMPLICATIONS
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 52: Identifying the Applicable Nature of Social Media as Tools for Advancing Preservice Teachers' Epistemologies
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- THE STUDY
- THE CHECKLIST
- THE RESULTS
- SOLUTIONS AND RECOMMENDATIONS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 53: The Utilization of Online Boundaries
- ABSTRACT
- INTRODUCTION
- AN INTRODUCTION TO FACEBOOK
- ONLINE SOCIAL NETWORKING AND SOCIAL CAPITAL: BOUNDARIES
- FACEBOOK, HIGHER EDUCATION, AND BOUNDARIES
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- Chapter 54: Social Media in Political Public Relations
- ABSTRACT
- INTRODUCTION
- WEB, POLITICS AND PUBLIC RELATIONS: LITERATURE REVIEW
- WEB SOCIAL MEDIA, PSD AND PS IN THE 2009 PARLIAMENTARY CAMPAIGN
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 55: Relationship between Social Media and Political Parties
- ABSTRACT
- INTRODUCTION
- GLOBALIZATION, POLITICS AND INTERNET
- SOCIAL MEDIA AND POLITICAL PARTIES
- INTERNET AND SOCIAL MEDIA USAGE CAPACITY IN TURKEY
- SOCIAL MEDIA USAGE OF POLITICAL PARTIES IN TURKEY
- CONCLUSION AND SUGGESTIONS
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Section 5: Organizational and Social Implications
- Chapter 56: Turkish Youth's (Re)Construction of their Political Identity in Social Media, before “Resistanbul”
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- THE STUDY
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 57: Recognised Creativity
- ABSTRACT
- INTRODUCTION
- SOCIAL MEDIA AND CREATIVE INDUSTRIES
- CONCEPTUALISING INTRINSIC MOTIVATION AS AN EXPLANATION OF THE THIRD DRIVE AND CREATIVITY
- METHODS AND RESEARCH OUTLINE
- INTRINSIC DRIVE AND THE NEED TO BE CREATIVE AS AN EXTENSION OF THE PREVIOUS STUDIES ON MOTIVATIONAL FACTORS IN WORK
- FINDINGS
- DISCUSSION
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 58: Analyzing Blending Social and Mass Media Audiences through the Lens of Computer-Mediated Discourse
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- METHOD
- RESULTS
- DISCUSSION
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 59: The Wisconsin Spring
- ABSTRACT
- THE WISCONSIN SPRING
- THE ROLE OF SOCIAL MEDIA
- WISCONSIN PROGRESSIVE HISTORY AND POLITICAL CULTURE
- A CATALOGUE OF EVENTS
- LITERATURE REVIEW
- SOCIAL MEDIA IN WISCONSIN
- WHAT WE HAVE LEARNED, WHERE DO WE GO?
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 60: Use of SNSs, Political Efficacy, and Civic Engagement among Chinese College Students
- ABSTRACT
- INTRODUCTION
- SNS USE, POLITICAL EFFICACY, AND CIVIC ENGAGEMENT
- METHOD
- RESULTS
- CONCLUSION
- REFERENCES
- Chapter 61: Facebook and the Societal Aspects of Formal Learning
- ABSTRACT
- BACKGROUND
- INTRODUCTION
- THE CASE STUDY
- METHODOLOGY AND RATIONALE
- FINDINGS AND COMMENT
- DISCUSSION
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 62: Real-Time and Social Media in Trans-Atlantic Writing/Translation and Translation/Editing Projects
- ABSTRACT
- INTRODUCTION
- METHODS
- THE TRANS-ATLANTIC PROJECT: BACKGROUND AND DEVELOPMENT
- SOCIAL MEDIA AND THE TRANS-ATLANTIC PROJECT
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- APPENDIX
- Chapter 63: Evaluating Social Interaction and Support Methods over Time
- ABSTRACT
- INTRODUCTION
- SOCIAL INTERACTION AND SUPPORT METHODS
- OBSERVING THE SOCIAL INTERACTION OVER TIME
- CORRELATION BETWEEN SOCIAL INTERACTION AND SUPPORT METHODS
- RESEARCH QUESTIONS
- LEARNING ENVIRONMENT
- DIDACTICAL DESIGN
- TECHNICAL DESIGN
- METHOD
- RESULTS
- DISCUSSION
- CONCLUSION AND IMPLICATIONS
- REFERENCES
- APPENDIX
- Chapter 64: Tracking Legislative Developments in Relation to “Do Not Track” Initiatives
- ABSTRACT
- INTRODUCTION
- HOW ONLINE BEHAVIOURAL PROFILING OPERATES
- US LEGISLATIVE DEVELOPMENTS
- OTHER JURISDICTIONAL DEVELOPMENTS
- AUSTRALIAN DEVELOPMENTS
- ANALYSIS AND RECOMMENDATIONS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 65: Enhancing the Acquisition of Social Skills through the Interactivity of Multimedia
- ABSTRACT
- INTRODUCTION
- SOCIAL SKILL DEFICIT
- SOCIAL STORY
- WAYS TO IMPROVE SOCIAL STORY INTERVENTION
- ANIMATION AS A SOLUTION
- RESEARCH PROBLEM
- METHODOLOGY
- DESIGN
- EVALUATION
- RESULTS AND DISCUSSIONS
- CONCLUSION AND FUTURE WORKS
- ACKNOWLEDGEMENT
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- APPENDIX 1
- APPENDIX 2
- APPENDIX 3
- Chapter 66: Considerations for Online English Language Learning
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- CASE STUDIES ON THE USE OF FB AND SNS IN HIGHER EDUCATION AND INSTRUCTION IN GREECE
- FUTURE TRENDS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 67: Assemblages of Dissent
- ABSTRACT
- INTRODUCTION
- IDENTITY AS AN EMERGENT CAPACTY OF ASSEMBLAGES
- THE TRANSNATIONAL MEDIATIZED EVENT OF THE EGYPTIAN REVOLUTION
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 68: Communities of Communication
- ABSTRACT
- INTRODUCTION
- THE PROBLEM
- THE POSSIBLE SOLUTION
- RECOMMENDATIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- Chapter 69: Building and Maintaining Relationships through Social Media
- ABSTRACT
- FOUNDATIONAL BUILDING BLOCKS
- DEVELOPMENT OF SOCIAL MEDIA
- BUILDING RELATIONSHIPS THROUGH SOCIAL MEDIA IN HIGHER ED CLASSROOMS
- COMMUNICATION AND COLLABORATION IN THE CLASSROOM AND BEYOND
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 70: Re-Evaluation of Nepali Media, Social Networking Spaces, and Democratic Practices in Media
- ABSTRACT
- INTRODUCTION
- HEGEMONIC CLASS HIERARCHIES AND MEDIA BIAS
- IDEOLOGICAL INCLINATION AND MEDIA PREJUDICE
- THE IMPACT OF INTERNET ON MAINSTREAM MEDIA
- OTHER-ING TENDENCIES IN MAINSTREAM MEDIA AND EMIC INTERACTIONS IN SOCIAL NETWORKING SITES
- NKCs AS A SOURCE OF INFORMATION IN NEPALI MEDIA
- AN NKS AS A COLLECTIVE VOICE AND CORRECTIVE POWER
- NEPALI MAINSTREAM MEDIA AND NKCs: MEDIA CONVERGENCE, DECLINE OF MEDIA CONTENT, AND PROPAGATION OF POLITICAL AND GOVERNMENT ISSUES
- SOCIAL NETWORKING SITES AS AN ALTERNATIVE MEDIA
- CONCLUSION AND FUTURE DIRECTION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 71: Effects of Consumers' Social Media Participation on Consumer Behavior
- ABSTRACT
- INTRODUCTION
- CONSUMERS’ SOCIAL MEDIA PARTICIPATION
- FACTORS INFLUENCING CONSUMERS’ SOCIAL MEDIA PARTICIPATION
- FIRM VALUE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION
- MODELING CONSUMERS’ SOCIAL MEDIA PARTICIPATION
- MODELING FIRM VALUE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION
- EVIDENCE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION ON CONSUMER BEHAVIORS
- FUTURE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 72: Social Media for Knowledge Workers
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- WE ARE PRIMARILY SOCIAL BEINGS
- THE SOCIAL NATURE OF KNOWLEDGE
- THE NATURE OF SOCIAL MEDIA COMMUNICATION
- CONTACT RATHER THAN CONTENT
- USING SOCIAL MEDIA PRODUCTIVELY
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Section 6: Managerial Impact
- Chapter 73: Leadership in the Age of Social Media
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- MAIN FOCUS OF CHAPTER
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 74: The Role of Social Networking in Global Business Environments
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- MAIN FOCUS OF THE CHAPTER
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 75: Performing Arts for Effective Civic Engagement
- ABSTRACT
- INTRODUCTION
- PROJECT OVERVIEW
- THE PERFORMING ARTS AS A TOOL FOR CIVIC ENGAGEMENT
- LITERATURE REVIEW
- PROJECT SUMMARY
- PROGRAM ADMINISTRATION
- EXAMPLES OF PAECE IU ACTIVITIES
- PROGRAM QUALITY AND EVALUATION
- SUMMARY OF PROGRAM OUTCOMES
- CONCLUSION
- REFERENCES
- Chapter 76: Retail and Social Media Marketing
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- ENGAGING CUSTOMERS ON SOCIAL NETWORKING SITES: CHALLENGES FOR RETAILERS
- SOLUTIONS AND RECOMMENDATIONS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 77: Teachers' Use of Social Networking Sites for Continuing Professional Development
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- TEACHERS’ USE OF SNS FOR CPD
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 78: Leveraging New Media as Social Capital for Diversity Officers
- ABSTRACT
- INTRODUCTION
- BACKGROUND: THE INTERNET, MARKETING, AND THE EVOLUTION OF THE WEB AND SOCIAL MEDIA
- WHY SOCIAL MEDIA MATTERS FOR EQUITY, DIVERSITY, AND INCLUSION PROFESSIONALS
- DEVELOPING AND IMPLEMENTING A SOCIAL MEDIA MARKETING STRATEGY
- GUIDING THE INVISIBLE HAND OF DIGITAL SOCIAL CONVERSATION
- SUGGESTIONS FOR NEXT STEPS: WHERE TO BEGIN?
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- APPENDIX
- Chapter 79: #OccupyWallStreet
- ABSTRACT
- INTRODUCTION
- ORIGINS OF THE OWS MOVEMENT
- THE ARAB SPRING AS CATALYST AND EDUCATION FOR OCCUPY WALL STREET
- SOCIAL MEDIA AS A FORCE IN ACTIVISM: POPULAR PERSPECTIVES
- #OCCUPY: WHO ARE THE PARTICIPANTS?
- HIGHER EDUCATION WITHIN THE OWS MOVEMENT
- THE EDUCATED AND THE EDUCATORS: EDUCATION WITHIN THE OWS MOVEMENT
- HISTORICAL CONTEXT OF SOCIAL ACTIVISM WITHIN AMERICAN HIGHER EDUCATION
- CURRENT TRENDS IN HIGHER EDUCATION AND THEIR IMPACT ON STUDENT ACTIVISM
- #OCCUPY: SOCIAL MEDIA AS THE BACKBONE OF OWS
- FURTHER TIES BETWEEN SOCIAL MEDIA AND EDUCATION WITHIN OWS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 80: Reaching Them Where They Live
- ABSTRACT
- INTRODUCTION
- C-BORGS AND SOCIAL MEDIA
- SOCIAL MEDIA CONSIDERATIONS FOR EDUCATORS
- C-BORGS AND SOCIAL MEDIA: CHALLENGES FOR EDUCATORS AND EMPLOYERS
- STRATEGIES FOR HARNESSING THE SOCIAL MEDIA PROWESS OF C-BORGS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 81: Teaching Students about Online Professionalism
- ABSTRACT
- BACKGROUND
- TEACHING STUDENTS ABOUT PROFESSIONAL PRESENCES
- THE MAIN COMPONENTS OF A PROFESSIONAL PRESENCE
- PROMOTING SUCCESSFUL USE OF PROFESSIONAL PRESENCES
- THE CHALLENGES OF TEACHING PROFESSIONAL PRESENCES
- REFERENCES
- Section 7: Critical Issues
- Chapter 82: Social Media Usage and Adoption
- ABSTRACT
- INTRODUCTION
- ANALYSIS
- DISCUSSION
- LIMITATIONS AND FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- ACKNOWLEDGMENT
- REFERENCES
- KEY TERMS AND DEFINITIONS
- APPENDIX A
- APPENDIX B
- APPENDIX C
- Chapter 83: Constructions of Banksy
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- BANKSY'S “BANKSY”
- SOCIAL MEDIA'S “BANKSY”
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 84: Does Facebook Provide Educational Value?
- ABSTRACT
- INTRODUCTION
- BACKGROUND OF THE OVERVIEW
- THE THEORETICAL DEBATE ABOUT THE EDUCATIONAL POTENTIAL OF FACEBOOK
- MAPPING EMPIRICAL RESEARCH ON FACEBOOK AS AN EDUCATIONAL TOOL
- CRITICAL ISSUES AND SOME PRELIMINARY GUIDELINES ON FACEBOOK EDUCATIONAL USE
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 85: Information Security and Privacy in Social Media
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- DEFINING INFORMATION SECURITY AND PRIVACY
- SOCIAL MEDIA SECURITY AND PRIVACY: OLD WINE IN NEW BOTTLES?
- IMPACT OF INFORMATION SECURITY AND PRIVACY ON INDIVIDUALS AND ORGANIZATIONS
- SOLUTIONS AND RECOMMENDATIONS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- PAPER HIGHLIGHTS AND KEY POINTS
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 86: Social Presence
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- MAIN FOCUS OF THE CHAPTER
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 87: Corruption in the Public Eye
- ABSTRACT
- INTRODUCTION
- FROM TRANSPARENCY TO PUBLICITY, AND BACK?
- RECONSTRUCTING CONCEPTUALLY TRANSPARENCY AND PUBLICITY
- PIONEERING A MORE TRANSPARENT INTERNATIONAL SYSTEM: THE ROLE OF PUBLICITY IN THE NEGOTIATION OF THE OECD ANTI-BRIBERY CONVENTION
- PIONEERING A MORE TRANSPARENT SYSTEM AT THE LEVEL OF THE NATION STATE: THE DYNAMICS OF IDENTIFICATION AND THE LIMITS OF RATIONAL DEBATE
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 88: A Theoretical Model for Digital Reverberations of City Spaces and Public Places
- ABSTRACT
- INTRODUCTION
- CONCLUDING REMARKS
- REFERENCES
- Chapter 89: Participation in Social Networks as Feral Information Systems
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- PARTICIPATION IN ONLINE SOCIAL NETWORKS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 90: Students' Privacy Concerns on the Use of Social Media in Higher Education
- ABSTRACT
- INTRODUCTION
- STUDENTS AS YOUTH AND THEIR PLACEMENT WITHIN SOCIETY AND THE DIGITAL MEDIA LANDSCAPE
- THE IMPORTANCE OF LISTENING TO STUDENTS’ CONCERNS ON PRIVACY
- THE MEANING OF PRIVACY IN THE ERA OF MEDIATED COMMUNICATIONS
- COMMUNICATION PRIVACY MANAGEMENT THEORY
- METHOD
- RESULTS
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 91: Communicating Nation Brands through Mass and Social Media
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- CHALLENGES IN MANAGING NATION BRANDS AND COUNTRY REPUTATION
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 92: Social Media Marketing In Emerging Economies
- ABSTRACT
- INTRODUCTION
- SOCIAL MEDIA IN INDIA
- METHOD
- CASE STUDIES
- DISCUSSION
- CONCLUSION AND FUTURE RESEARCH
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Section 8: Emerging Trends
- Chapter 93: Marketing in an Interactive World
- ABSTRACT
- INTRODUCTION
- LITERATURE REVIEW AND CONCEPTUAL DEVELOPMENT
- THE COMMUNICATIONS MODEL IN SOCIAL MEDIA CONTEXTS
- RESEARCH QUESTION AND METHODOLOGY
- KEY FINDINGS: THEMES EXTRACTED FROM THEMATIC ANALYSIS
- CONCEPTUAL MODEL
- CONTRIBUTIONS AND FUTURE RESEARCH DIRECTIONS
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- APPENDIX A
- APPENDIX B
- Chapter 94: FRIENDVERTISING
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- SOLUTION AND RECOMMENDATION
- FUTURE RESEARCH DIRECTION
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 95: A Traditional Organization Towards a New Dimension of Labour
- ABSTRACT
- INTRODUCTION
- THE NEW DIMENSION OF LABOUR FOR ORGANISATIONS: SOCIAL BUSINESS
- THE USE AND UNDERUSE OF CONVERSATION POTENTIAL
- SOCIAL BUSINESS SUPPORTED BY MOBILE IST
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 96: Social Network Integration in Document Summarization
- ABSTRACT
- 1. INTRODUCTION
- 2. CHALLENGES IN SOCIAL MEDIA TEXT
- 3. SOCIAL MEDIA SUMMARIZATION APPROACHES
- 4. EVALUATION
- 5. CONCLUSION AND FUTURE PROSPECTS
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 97: Developing a New Revenue Business Model in Social Network
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- BUSINESS MODELS AND INNOVATION
- FIVE BUSINESS MODELS FOR SOCIAL MEDIA STARTUPS
- MAIN FOCUS OF THE CHAPTER
- MONETIZING SOCIAL NETWORKS
- SOCIAL MEDIA MONETIZATION AND REVENUE
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 98: New Visual Social Media for the Higher Education Classroom
- ABSTRACT
- INTRODUCTION
- VISUAL LITERACY IN THE 21 CENTURY
- MULTIMEDIA AND THE DIGITAL REVOLUTION
- THE SOCIAL PLATFORM
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 99: Command, Control, and Interoperability Center for Advanced Data Analysis
- ABSTRACT
- ORGANIZATIONAL BACKGROUND
- CASE DESCRIPTION
- CCICADA RESEARCH, STUDIES, AND EXPERIMENTS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 100: The Influence of Social Networking and Library 2.0 as a Gateway for Information Access and Knowledge Sharing in Africa
- ABSTRACT
- INTRODUCTION
- THE PANORAMA OF ELECTRONIC ENVIRONMENT
- ACCESS TO INFORMATION AND KNOWLEDGE SHARING
- SOCIAL NETWORKING AND LIBRARY 2.0 AS GATEWAY FOR INFORMATION ACCESS AND KNOWLEDGE SHARING
- THE INFLUENCE OF SOCIAL NETWORKING AND LIBRARY 2.0 FOR AFRICA
- CONCLUSION
- REFERENCES
- ADDITIONAL READING
- KEY TERMS AND DEFINITIONS
- Chapter 101: Strategic Success, Supply Chain Performance, and Social Media
- ABSTRACT
- INTRODUCTION
- STRATEGIC MANAGEMENT AND PLANNING
- STRATEGY SUCCESS AND COMMUNICATION
- SOCIAL MEDIA AND COMMUNICATION
- STRATEGIC COMMUNICATION, SOCIAL MEDIA PLATFORMS, AND COMPETITIVE ADVANTAGE
- SUPPLY CHAIN AND SOCIAL MEDIA
- SUMMARY AND RECOMMENDATIONS FOR FUTURE RESEARCH
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 102: Blackout in the Name of Sunshine
- ABSTRACT
- INTRODUCTION
- BACKGROUND
- FUTURE RESEARCH DIRECTIONS
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 103: Political Information, Political Power, and People Power
- ABSTRACT
- ARAB SPRING AND TRANSNATIONAL PROTESTS
- GLOBAL MEDIA, GLOBAL POLITICS, AND GLOBAL PROTESTS
- ARAB SPRING, MEDIA, AND NEW POLITICS
- CITY, STREET AND THE PUBLIC SPHERE IN THE INFORMATION AGE
- CIVIL SOCIETY IN THE ARAB WORLD
- SOCIAL MOVEMENTS, SOCIAL NETWORKS, AND POLITICAL INFORMATION
- SOCIAL MOVEMENTS AND THE ROLES OF ICTs
- CONCLUSION: WILL THE REVOLUTION ERUPT WITHOUT SOCIAL MEDIA?
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 104: Digital Resources and Approaches Adopted by User-Centred Museums
- ABSTRACT
- 1. INTRODUCTION
- 2. WHAT CHALLENGES? WHAT FUTURE?
- 3. WHAT VISITORS FOR WHICH MUSEUMS?
- 4. INTERNET AND SOCIAL MEDIA
- 5. THE MUSEUM AS KNOWLEDGE SYSTEM
- 6. MUSEUMS, SOCIAL MEDIA AND DIGITAL STRATEGY
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS
- Chapter 105: The Potential of Political Changes in the Information Age
- ABSTRACT
- INTRODUCTION
- NEW MEDIA AND NEW POLITICS
- CIVIL SOCIETY IN SAUDI ARABIA
- POLITICAL ACTIVISM IN THE CYBERSPACE
- CASE STUDY
- SAUDI WOMEN SPRING
- CONCLUSION
- REFERENCES
- KEY TERMS AND DEFINITIONS