Social Media and Networking: Concepts, Methodologies, Tools, and Applications explores the burgeoning global community made possible by Web 2.0 technologies and a universal, interconnected society.

Table of Contents

• Editorial Advisory Board and List of Reviewers
• Editor-in-Chief
• Associate Editors
• Editorial Advisory Board
• Preface
• Section 1: Fundamental Concepts and Theories
• Chapter 1: Privacy as a Right
• ABSTRACT
• INTRODUCTION
• PRIVACY AS A RIGHT
• THE HISTORY OF PRIVACY
• THE INTERNATIONAL RECOGNITION OF PRIVACY AND PROTECTION
• THE CONNECTION BETWEEN PRIVACY, AUTONOMY, AND THE IDENTITY OF AN INDIVIDUAL
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 2: Social Media and Social Change
• ABSTRACT
• INTRODUCTION
• ADVOCACY IN THE NONPROFIT SOCIAL SERVICES SECTOR
• TECHNOLOGY AND NONPROFIT SOCIAL SERVICES ADVOCACY
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 3: Overcoming Organizational Obstacles and Driving Change
• ABSTRACT
• INTRODUCTION
• FRAMING THE CASE HISTORY: ONLINE INTERACTION AND ORGANIZATIONAL THEORY
• THE IMPLEMENTATION OF SOCIAL MEDIA
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• Chapter 4: Social Media for Political Change
• ABSTRACT
• INTRODUCTION
• ACTIVISTS AND SOCIAL MEDIA: A PROACTIVE INNOVATIVE APPROACH
• GOVERNMENTS AND SOCIAL MEDIA: FROM NEUTRALIZATION TO EXPLOITATION
• SOCIAL MEDIA FIRMS: BUSINESS-DRIVEN ALLIANCES
• DYNAMICS OF THE “ARAB SPRING”: THE TRIANGLE OF POWERS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 5: Insights into Social Media and Online Digital Music
• ABSTRACT
• INTRODUCTION
• LITERATURE REVIEW
• DATA ANALYSIS AND FINDINGS
• DOES SOCIAL MEDIA REALLY MATTER?
• MANAGERIAL IMPLICATIONS AND RECOMMENDATIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• APPENDIX
• Chapter 6: Wrestling with Contradictions in Government Social Media Practices
• ABSTRACT
• INTRODUCTION
• CONTRADICTION AND PARADOX
• RESEARCH SETTING, DATA COLLECTION AND ANALYSIS
• DISCUSSION
• CONCLUSION
• ACKNOWLEDGMENT
• REFERENCES
• Chapter 7: Exploring the Concept of the “Social Media Campaign”
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• RISE OF THE SOCIAL MEDIA CAMPAIGN
• FINDINGS AND DISCUSSION
• FUTURE RESEARCH DIRECTIONS
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 8: Getting Started with Social Media for Knowledge Management
• ABSTRACT
• INTRODUCTION: PUTTING SOCIAL BACK INTO ORGANIZATIONS
• BACKGROUND: FROM WEB 2.0 TO THE ENTERPRISE SOCIAL NETWORKING
• THE TOOLS
• FROM IMMEDIATE TO LONG TERM KM USES
• GETTING STARTED
• CONCLUSION AND FUTURE TRENDS: WE ARE JUST GETTING STARTED
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 9: Facebook as an Educational Environment for Mathematics Learning
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• MAIN FOCUS OF THE CHAPTER: EXPERIMENTING WITH MATHEMATICS LEARNING IN SOCIAL NETWORKING SITES
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 10: Constructing Community in Higher Education Regardless of Proximity
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• FOCUS OF THE CHAPTER
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 11: The Role of Social Media Strategies in Competitive Banking Operations Worldwide
• ABSTRACT
• INTRODUCTION
• VIRTUAL STRUCTURES OF COMPANIES AND CORPORATE COMMUNICATIONS
• AN OVERVIEW OF SOCIAL MEDIA STUDIES IN DIFFERENT CONTINENTS
• GLOBALISM, SOCIAL MEDIA AND BANKING SECTOR
• AMPRICAL ANALYSIS
• FACEBOOK TIME TUNNEL CONTENTS 2012 DEC. ING BANK AUSTRALIA
• FACEBOOK TIME TUNNEL CONTENTS 2013 JAN. ING BANK AUSTRALIA
• FACEBOOK TIME TUNNEL CONTENTS 2013 FEB. ING BANK AUSTRALIA
• FACEBOOK TIME TUNNEL CONTENTS 2012 DEC. ING DIRECT CANADA
• FACEBOOK TIME TUNNEL CONTENTS 2013 JAN ING DIRECT CANADA
• FACEBOOK TIME TUNNEL CONTENTS 2013 FEB. ING DIRECT CANADA
• FACEBOOK TIME TUNNEL CONTENTS 2012 DEC. ING (VYSABANK) INDIA
• FACEBOOK TIME TUNNEL CONTENTS 2013 JAN. ING(VYSABANK) INDIA
• FACEBOOK TIME TUNNEL CONTENTS 2013 FEB. ING (VYSYABANK) INDIA
• FACEBOOK TIME TUNNEL CONTENTS 2012 DEC. ING BANK TÜRKİYE
• FACEBOOK TIME TUNNEL CONTENTS 2013 JAN. ING BANK TÜRKİYE
• FACEBOOK TIME TUNNEL CONTENTS 2013 FEB. ING BANK TÜRKİYE
• EVALUATION AND CONCLUSION
• REFERENCES
• Chapter 12: Analysing the Suitability of Virtual Worlds for Direct Instruction and Individual Learning Activities
• ABSTRACT
• INTRODUCTION
• 3D VIRTUAL WORLDS AND EDUCATION
• SUMMARY OF DIDACTIC EXPERIENCES IN THE SECOND DMI ISLAND
• INDIVIDUAL LEARNING: RETRIEVAL AND USE OF LEARNING MATERIAL
• DRAWING THE STUDIES TOGETHER
• DESIGN GUIDELINES
• CONCLUSION
• REFERENCES
• Chapter 13: Social Media in an Intercultural Writing Context
• ABSTRACT
• INTRODUCTION
• THEORETICAL FRAMEWORK
• METHODS
• RESULTS
• DISCUSSION
• RECOMMENDATIONS
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Section 2: Development and Design Methodologies
• Chapter 14: Analytics and Performance Measurement Frameworks for Social Customer Relationship Management
• ABSTRACT
• INTRODUCTION
• SCRM ANALYTICS
• SCRM PERFORMANCE MEASUREMENT FRAMEWORKS
• EVOLVING THE CRM ARCHITECTURE
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 15: Web 2.0 in Governance
• ABSTRACT
• INTRODUCTION
• BACKGROUND: COMBINING WEB 2.0 AND PARTICIPATIVE POLICY MAKING
• THE PROPOSED FRAMEWORK
• CONCLUSION
• FUTURE RESEARCH DIRECTIONS
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 16: Social Networking for Educational Purposes
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• MAIN FOCUS OF THE CHAPTER
• QUANTITATIVE ANALYSES
• DEVELOPMENT OF SOCIAL CULTURAL SKILLS
• QUALITATIVE ANALYSIS
• DISCUSSION
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 17: Integrating Social Media and Traditional CRM
• ABSTRACT
• INTRODUCTION
• CONCEPTUAL BACKGROUND
• MAIN FOCUS OF THE ARTICLE
• SOLUTIONS AND RECOMMENDATIONS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 18: Methods for Assessing 3D Virtual Worlds in Design Education
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• ASSESSING NEW DESIGN TEACHING PLATFORMS
• CASE STUDIES
• FINAL REMARKS
• ACKNOWLEDGMENT
• REFERENCES
• KEY TERMS AND DEFINITIONS
• CRITICAL RESPONSE
• Chapter 19: Health IT
• ABSTRACT
• INTRODUCTION
• PRIVACY IMPACT ASSESSMENT
• PRIVACY IMPACT SUITABILITY ASSESSMENT (PISA) FRAMEWORK
• PRIVACY SCREENING FRAMEWORK (PSF)
• SOLUTIONS AND RECOMMENDATIONS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 20: Examining Design Pattern Strategies as a Means to Achieve Social Presence in the Online Classroom
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• DESIGN PATTERNS: HISTORY, LOGIC, AND USE
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 21: Multi-Level Adaptation in End-User Development of 3D Virtual Chemistry Experiments
• ABSTRACT
• 1. INTRODUCTION
• 2. RELATED WORK IN VIRTUAL LABORATORIES
• 3. EUD WITH DOMAIN-ORIENTED DESIGN AND MULTI-LEVEL ADAPTATION
• 4. iVIRTUALWORLD: AN EUD ENVIRONMENT WITH THREE-LEVEL ADAPTATION
• 5. EVALUATION
• 6. RESULTS AND DISCUSSION
• 7. CONCLUSION
• ACKNOWLEDGMENT
• REFERENCES
• Chapter 22: Trendy Avatars and Their Hair
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• METHODS WITHIN AND OUTSIDE OF VMTV
• FINDINGS AMONG USERS AND VMTV CULTURE
• CULTURAL MEANINGS AND METHODOLOGICAL ISSUES
• FUTURE TRENDS AND CONCLUSION
• REFERENCES
• Section 3: Tools and Technologies
• Chapter 23: A Review of Tools for Overcoming the Challenge of Monitoring of Social Media
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• TOOLS TO MONITOR SOCIAL MEDIA AND GENERATE ENGAGEMENT
• DISCUSSION AND CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 24: Justifying the ROI of Social Media Investment in Education
• ABSTRACT
• INTRODUCTION
• SOCIAL NETWORKING AND HIGHER EDUCATION
• CATEGORIES OF SOCIAL MEDIA APPLICATIONS
• MEASURING THE EFFECTIVENESS OF SOCIAL MEDIA
• CASE OF A UK UNIVERSITY: SOCIAL MEDIA CHANNEL INTEGRATION
• DISCUSSION
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 25: Social Media as Technologies for Asynchronous Formal Writing and Synchronous Paragraph Writing in the South African Higher Education Context
• ABSTRACT
• INTRODUCTION
• FACEBOOK, MXIT, SOCIABILITY, SOCIALLY SITUATED ONLINE LEARNING AND PRESENCE AWARENESS LEARNING: AN OVERVIEW
• FACEBOOK'S AND MXIT'S EDUCATIONAL USAGE LITERATURE REVIEW
• RESEARCH METHODOLOGY
• FINDINGS AND DISCUSSION
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 26: Social Media Tools in Initial Teacher Education
• ABSTRACT
• INTRODUCTION
• CURRENT APPROACHES TO SOCIAL MEDIA
• ISSUES, CONTROVERSIES, PROBLEMS
• CONCLUSION AND FUTURE RESEARCH DIRECTIONS
• REFERENCES
• ADDITIONAL READING
• Chapter 27: Web 2.0, ICT Infrastructure, and Training Provision for E-Government Readiness in Nigeria
• ABSTRACT
• INTRODUCTION
• THE CONCEPT OF E-READINESS
• E-READINESS, WEB 2.0 AND MOBILE/WIRELESS TECHNOLOGIES
• E-READINESS IN NIGERIA
• FACILITATING THE E-READY PROCESS
• EXAMPLES OF WAYS NIGERIA CAN BENEFIT FROM THE E-READY FEAT
• USING SOCIAL MEDIA, WEB 2.0 AND MOBILE/WIRELESS TECHNOLOGIES TO ENHANCE E-GOVERNANCE IN NIGERIA
• FUTURE CONCERNS OF E-GOVERNANCE
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 28: Multimodal Mapping of a University's Formal and Informal Online Brand
• ABSTRACT
• INTRODUCTION
• A REVIEW OF THE LITERATURE
• SOCIAL MEDIA PLATFORMS
• NODEXL OPEN-SOURCE SOFTWARE TOOL
• KANSAS STATE UNIVERSITY IN SOCIAL MEDIA
• SOCIAL SHARING CONTENT ANALYSIS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• ACKNOWLEDGMENT
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 29: Social Media Tools for Quality Business Information
• ABSTRACT
• INTRODUCTION
• QUALITY INFORMATION FOR BUSINESS GOVERNANCE
• THE VALUE OF ACCURATE INFORMATION FOR BUSINESSES
• COMPETITIVE INTELLIGENCE AND BUSINESS MANAGEMENT
• SOCIAL MEDIA NETWORKING
• CONCERNS WITH NETWORKING SITES
• SOCIAL TOOLS FOR THE WORKPLACE
• SOME OF THE BIGGEST TOOLS AND HOW THEY OPERATE
• CONCLUSION
• ACKNOWLEDGMENT
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 30: If You Build It, They Will Come
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• BUILDING A CLUB: CASE STUDY- MAJOR UNIVERSITY PSYCHOLOGY CLUB
• STUDY: STUDENT PREFERENCE IN ONLINE CLUB SETTINGS (PSYCHOLOGY CLUB)
• TECHNOLOGY USE PROFILES: COLLEGE STUDENT USERS
• BUILDING VIBRANT ONLINE STUDENT ORGANIZATIONS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 31: Facebook's Hidden Potential
• ABSTRACT
• INTRODUCTION
• SOCIAL NETWORKING SITES
• FACEBOOK AS A SOCIAL NETWORKING SITE
• METHODOLOGY AND RESEARCH DESIGN
• FINDINGS AND DISCUSSION
• FACEBOOK'S POTENTIAL TO SUPPORT FOREIGN LANGUAGE LEARNING AND TEACHING
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 32: Privacy and Pervasive Surveillance
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• ASSESSING PRIVACY LOSS
• PRIVACY AND VALUE
• SURVEILLANCE AND THE VALUE OF PRIVACY
• FURTHER RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• APPENDIX
• Chapter 33: Second Life for Assessing Postgraduate Learning
• ABSTRACT
• BACKGROUND
• CASE STUDY
• REFLECTIONS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• APPENDIX
• CRITICAL RESPONSE
• Chapter 34: Strong Value Proposition through Social Media Tools
• ABSTRACT
• INTRODUCTION
• LITERATURE REVIEW
• SOCIAL MEDIA: AN OVERVIEW
• CONCLUSION
• REFERENCES
• Chapter 35: Social Media Tools Adoption and Use by SMEs
• ABSTRACT
• INTRODUCTION
• CONCEPTUAL DEVELOPMENT AND HYPOTHESES
• METHODOLOGY
• RESULTS
• DISCUSSION
• CONCLUSION
• ACKNOWLEDGMENT
• REFERENCES
• APPENDIX 1: SURVEY ITEMS
• APPENDIX 2
• Chapter 36: Model for Effective Collaborative Learning in Virtual Worlds with Intelligent Agents
• ABSTRACT
• INTRODUCTION
• STATE OF THE ART
• COLLABORATION AND TEAM LEARNING IN VIRTUAL WORLDS
• PROPOSAL FOR COLLABORATIVE LEARNING IN VIRTUAL WORLDS
• CAPABILITIES OF 3D VIRTUAL ENVIRONMENTS TO SUPPORT TEAM COLLABORATION
• SOLUTIONS AND RECOMMENDATIONS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 37: How Social Media Tools are used in Research
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• THE USE OF SOCIAL MEDIA BY RESEARCHERS: THE CASE OF ISCAP (PORTUGAL)
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Section 4: Utilization and Application
• Chapter 38: The Use of Social Media in the Networking Strategy of Higher Education Institutions
• ABSTRACT
• INTRODUCTION
• ASSUMPTIONS AND DEFINITIONS
• SOCIAL MEDIA IN THE US
• SOCIAL MEDIA IN EUROPE
• SOCIAL MEDIA IN POLAND
• THE USE OF SOCIAL MEDIA BY UNIVERSITIES IN POLAND
• CONCLUSIONS AND OBSERVATIONS
• CONNECTION PROJECT
• PROSPECTS FOR FURTHER RESEARCH
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 39: The Use of Social Media in College Recruiting and the Student Job Search
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• EMPLOYER RECRUITMENT (CAMPUS RECRUITMENT) ON COLLEGE CAMPUSES
• COLLEGE STUDENTS’ PREFERENCES FOR INFORMATION AND COMMUNICATION
• 2013 SOCIAL MEDIA RECRUITING AND HIRING PRACTICES SURVEY
• STUDENT USE OF SOCIAL MEDIA IN THE JOB SEARCH
• SOLUTIONS AND RECOMMENDATIONS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 40: Adoption of Social Media Services
• ABSTRACT
• INTRODUCTION
• THEORETICAL FRAMEWORK
• DATA COLLECTION AND ANALYSIS
• FINDINGS
• DISCUSSION
• CONTRIBUTION AND IMPLICATIONS
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 41: Reconciling Social Media with Luxury Fashion Brands
• ABSTRACT
• INTRODUCTION
• THEORETICAL FRAMEWORK
• RECENT DEVELOPMENTS IN SOCIAL MEDIA
• WORD-OF-MOUTH (WOM) ON SOCIAL MEDIA
• NEW EMERGENT REFERENCE GROUPS
• PRECONCEIVED PERCEPTIONS OF LUXURY BRANDS
• METHODS AND ANALYSIS
• CONCLUSION AND MANAGERIAL IMPLICATIONS
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 42: The Spaces Between Us
• ABSTRACT
• INTRODUCTION
• GENDER AND SOCIAL MEDIA
• ONLINE CULTURE WARS
• GOVERNMENT MONITORING
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 43: Amplification and Virtual Back-Patting
• ABSTRACT
• INTRODUCTION
• SOCIAL MEDIA, INDIVIDUALIZATION AND WEB-CAMPAIGNING
• THE SETTING AND CASE
• METHODOLOGICAL CONSIDERATIONS
• HOW NINA USED SOCIAL MEDIA AND MADE IT RELEVANT
• AMPLIFICATION AND VIRTUAL BACK PATTING
• CONCLUSION
• ACKNOWLEDGMENT
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 44: Impact of Social Media in Service Innovations
• ABSTRACT
• INTRODUCTION
• LITERATURE REVIEW
• METHODOLOGY
• KEY FINDINGS
• CONCLUSION, IMPLICATIONS, LIMITATIONS AND FUTURE RESEARCH
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 45: Use Cases and Application Purposes of Social Media in Healthcare
• ABSTRACT
• INTRODUCTION
• SCENARIO: SOCIAL MEDIA USAGE IN HEALTHCARE TREATMENT
• WHAT IS MEDICAL SOCIAL MEDIA?
• METHODS
• HEALTHCARE APPLICATIONS MAKING USE OF SOCIAL MEDIA
• DISCUSSION AND CONCLUSION
• FUTURE DIRECTIONS
• REFERENCES
• Chapter 46: Students' Out-of-School Writing Practices in an Educational Facebook Application
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• METHODOLOGY AND FINDINGS: CASE OF HOT DISH
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 47: Factors Shaping Assessment Design in the Virtual Environment
• ABSTRACT
• BACKGROUND
• LEARNING OUTCOMES
• TECHNOLOGY
• TEACHING AND LEARNING STRATEGIES
• CASE STUDY
• ASSESSMENT
• REFLECTIONS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• CRITICAL RESPONSE
• Chapter 48: The Strategic Use of Social Media in the Fashion Industry
• ABSTRACT
• INTRODUCTION
• THEORETICAL OVERVIEW
• EVOLVING SOCIAL MEDIA ENVIRONMENT
• TOWARDS NEW BRAND RELATIONSHIPS
• SOCIAL MEDIA AND MARKETING STRATEGIES
• METHODS
• FINDINGS
• CONCLUSION
• REFERENCES
• Chapter 49: Social Media as a Tool for Nonprofit Advocacy and Civic Engagement
• ABSTRACT
• INTRODUCTION
• CONCEPTUAL/THEORETICAL FRAMEWORK
• METHODS
• CASE
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• APPENDIX: INTERVIEW PROTOCOL
• Chapter 50: Social Media in the Canadian Post-Secondary Classroom
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• SOCIAL MEDIA: WHAT IS THE PROBLEM?
• CANADIAN POST-SECONDARY ENGAGEMENT WITH SNS
• CHALLENGE: THE BALANCE BETWEEN EDUCATION AND LEGISLATION
• TEACHABLE MOMENTS: SNS AND THE CANADIAN CLASSROOM
• WHEN LEGISLATION AND PRACTICE WORK TOGETHER
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 51: The Use of Web 2.0 Technologies in Formal and Informal Learning Settings
• ABSTRACT
• TECHNOLOGICAL TOOLS IN EDUCATION: INTRODUCTION
• EMPIRICAL STUDIES
• LEARNING AND TECHNOLOGY IN FORMAL EDUCATION
• BROAD CONCLUSIONS FROM BOTH SETS OF DATA
• IMPLICATIONS
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 52: Identifying the Applicable Nature of Social Media as Tools for Advancing Preservice Teachers' Epistemologies
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• THE STUDY
• THE CHECKLIST
• THE RESULTS
• SOLUTIONS AND RECOMMENDATIONS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 53: The Utilization of Online Boundaries
• ABSTRACT
• INTRODUCTION
• AN INTRODUCTION TO FACEBOOK
• ONLINE SOCIAL NETWORKING AND SOCIAL CAPITAL: BOUNDARIES
• FACEBOOK, HIGHER EDUCATION, AND BOUNDARIES
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• Chapter 54: Social Media in Political Public Relations
• ABSTRACT
• INTRODUCTION
• WEB, POLITICS AND PUBLIC RELATIONS: LITERATURE REVIEW
• WEB SOCIAL MEDIA, PSD AND PS IN THE 2009 PARLIAMENTARY CAMPAIGN
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 55: Relationship between Social Media and Political Parties
• ABSTRACT
• INTRODUCTION
• GLOBALIZATION, POLITICS AND INTERNET
• SOCIAL MEDIA AND POLITICAL PARTIES
• INTERNET AND SOCIAL MEDIA USAGE CAPACITY IN TURKEY
• SOCIAL MEDIA USAGE OF POLITICAL PARTIES IN TURKEY
• CONCLUSION AND SUGGESTIONS
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Section 5: Organizational and Social Implications
• Chapter 56: Turkish Youth's (Re)Construction of their Political Identity in Social Media, before “Resistanbul”
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• THE STUDY
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 57: Recognised Creativity
• ABSTRACT
• INTRODUCTION
• SOCIAL MEDIA AND CREATIVE INDUSTRIES
• CONCEPTUALISING INTRINSIC MOTIVATION AS AN EXPLANATION OF THE THIRD DRIVE AND CREATIVITY
• METHODS AND RESEARCH OUTLINE
• INTRINSIC DRIVE AND THE NEED TO BE CREATIVE AS AN EXTENSION OF THE PREVIOUS STUDIES ON MOTIVATIONAL FACTORS IN WORK
• FINDINGS
• DISCUSSION
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 58: Analyzing Blending Social and Mass Media Audiences through the Lens of Computer-Mediated Discourse
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• METHOD
• RESULTS
• DISCUSSION
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 59: The Wisconsin Spring
• ABSTRACT
• THE WISCONSIN SPRING
• THE ROLE OF SOCIAL MEDIA
• WISCONSIN PROGRESSIVE HISTORY AND POLITICAL CULTURE
• A CATALOGUE OF EVENTS
• LITERATURE REVIEW
• SOCIAL MEDIA IN WISCONSIN
• WHAT WE HAVE LEARNED, WHERE DO WE GO?
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 60: Use of SNSs, Political Efficacy, and Civic Engagement among Chinese College Students
• ABSTRACT
• INTRODUCTION
• SNS USE, POLITICAL EFFICACY, AND CIVIC ENGAGEMENT
• METHOD
• RESULTS
• CONCLUSION
• REFERENCES
• Chapter 61: Facebook and the Societal Aspects of Formal Learning
• ABSTRACT
• BACKGROUND
• INTRODUCTION
• THE CASE STUDY
• METHODOLOGY AND RATIONALE
• FINDINGS AND COMMENT
• DISCUSSION
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 62: Real-Time and Social Media in Trans-Atlantic Writing/Translation and Translation/Editing Projects
• ABSTRACT
• INTRODUCTION
• METHODS
• THE TRANS-ATLANTIC PROJECT: BACKGROUND AND DEVELOPMENT
• SOCIAL MEDIA AND THE TRANS-ATLANTIC PROJECT
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• APPENDIX
• Chapter 63: Evaluating Social Interaction and Support Methods over Time
• ABSTRACT
• INTRODUCTION
• SOCIAL INTERACTION AND SUPPORT METHODS
• OBSERVING THE SOCIAL INTERACTION OVER TIME
• CORRELATION BETWEEN SOCIAL INTERACTION AND SUPPORT METHODS
• RESEARCH QUESTIONS
• LEARNING ENVIRONMENT
• DIDACTICAL DESIGN
• TECHNICAL DESIGN
• METHOD
• RESULTS
• DISCUSSION
• CONCLUSION AND IMPLICATIONS
• REFERENCES
• APPENDIX
• Chapter 64: Tracking Legislative Developments in Relation to “Do Not Track” Initiatives
• ABSTRACT
• INTRODUCTION
• HOW ONLINE BEHAVIOURAL PROFILING OPERATES
• US LEGISLATIVE DEVELOPMENTS
• OTHER JURISDICTIONAL DEVELOPMENTS
• AUSTRALIAN DEVELOPMENTS
• ANALYSIS AND RECOMMENDATIONS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 65: Enhancing the Acquisition of Social Skills through the Interactivity of Multimedia
• ABSTRACT
• INTRODUCTION
• SOCIAL SKILL DEFICIT
• SOCIAL STORY
• WAYS TO IMPROVE SOCIAL STORY INTERVENTION
• ANIMATION AS A SOLUTION
• RESEARCH PROBLEM
• METHODOLOGY
• DESIGN
• EVALUATION
• RESULTS AND DISCUSSIONS
• CONCLUSION AND FUTURE WORKS
• ACKNOWLEDGEMENT
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• APPENDIX 1
• APPENDIX 2
• APPENDIX 3
• Chapter 66: Considerations for Online English Language Learning
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• CASE STUDIES ON THE USE OF FB AND SNS IN HIGHER EDUCATION AND INSTRUCTION IN GREECE
• FUTURE TRENDS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 67: Assemblages of Dissent
• ABSTRACT
• INTRODUCTION
• IDENTITY AS AN EMERGENT CAPACTY OF ASSEMBLAGES
• THE TRANSNATIONAL MEDIATIZED EVENT OF THE EGYPTIAN REVOLUTION
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 68: Communities of Communication
• ABSTRACT
• INTRODUCTION
• THE PROBLEM
• THE POSSIBLE SOLUTION
• RECOMMENDATIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• Chapter 69: Building and Maintaining Relationships through Social Media
• ABSTRACT
• FOUNDATIONAL BUILDING BLOCKS
• DEVELOPMENT OF SOCIAL MEDIA
• BUILDING RELATIONSHIPS THROUGH SOCIAL MEDIA IN HIGHER ED CLASSROOMS
• COMMUNICATION AND COLLABORATION IN THE CLASSROOM AND BEYOND
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 70: Re-Evaluation of Nepali Media, Social Networking Spaces, and Democratic Practices in Media
• ABSTRACT
• INTRODUCTION
• HEGEMONIC CLASS HIERARCHIES AND MEDIA BIAS
• IDEOLOGICAL INCLINATION AND MEDIA PREJUDICE
• THE IMPACT OF INTERNET ON MAINSTREAM MEDIA
• OTHER-ING TENDENCIES IN MAINSTREAM MEDIA AND EMIC INTERACTIONS IN SOCIAL NETWORKING SITES
• NKCs AS A SOURCE OF INFORMATION IN NEPALI MEDIA
• AN NKS AS A COLLECTIVE VOICE AND CORRECTIVE POWER
• NEPALI MAINSTREAM MEDIA AND NKCs: MEDIA CONVERGENCE, DECLINE OF MEDIA CONTENT, AND PROPAGATION OF POLITICAL AND GOVERNMENT ISSUES
• SOCIAL NETWORKING SITES AS AN ALTERNATIVE MEDIA
• CONCLUSION AND FUTURE DIRECTION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 71: Effects of Consumers' Social Media Participation on Consumer Behavior
• ABSTRACT
• INTRODUCTION
• CONSUMERS’ SOCIAL MEDIA PARTICIPATION
• FACTORS INFLUENCING CONSUMERS’ SOCIAL MEDIA PARTICIPATION
• FIRM VALUE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION
• MODELING CONSUMERS’ SOCIAL MEDIA PARTICIPATION
• MODELING FIRM VALUE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION
• EVIDENCE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION ON CONSUMER BEHAVIORS
• FUTURE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 72: Social Media for Knowledge Workers
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• WE ARE PRIMARILY SOCIAL BEINGS
• THE SOCIAL NATURE OF KNOWLEDGE
• THE NATURE OF SOCIAL MEDIA COMMUNICATION
• CONTACT RATHER THAN CONTENT
• USING SOCIAL MEDIA PRODUCTIVELY
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Section 6: Managerial Impact
• Chapter 73: Leadership in the Age of Social Media
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• MAIN FOCUS OF CHAPTER
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 74: The Role of Social Networking in Global Business Environments
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• MAIN FOCUS OF THE CHAPTER
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 75: Performing Arts for Effective Civic Engagement
• ABSTRACT
• INTRODUCTION
• PROJECT OVERVIEW
• THE PERFORMING ARTS AS A TOOL FOR CIVIC ENGAGEMENT
• LITERATURE REVIEW
• PROJECT SUMMARY
• PROGRAM ADMINISTRATION
• EXAMPLES OF PAECE IU ACTIVITIES
• PROGRAM QUALITY AND EVALUATION
• SUMMARY OF PROGRAM OUTCOMES
• CONCLUSION
• REFERENCES
• Chapter 76: Retail and Social Media Marketing
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• ENGAGING CUSTOMERS ON SOCIAL NETWORKING SITES: CHALLENGES FOR RETAILERS
• SOLUTIONS AND RECOMMENDATIONS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 77: Teachers' Use of Social Networking Sites for Continuing Professional Development
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• TEACHERS’ USE OF SNS FOR CPD
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 78: Leveraging New Media as Social Capital for Diversity Officers
• ABSTRACT
• INTRODUCTION
• BACKGROUND: THE INTERNET, MARKETING, AND THE EVOLUTION OF THE WEB AND SOCIAL MEDIA
• WHY SOCIAL MEDIA MATTERS FOR EQUITY, DIVERSITY, AND INCLUSION PROFESSIONALS
• DEVELOPING AND IMPLEMENTING A SOCIAL MEDIA MARKETING STRATEGY
• GUIDING THE INVISIBLE HAND OF DIGITAL SOCIAL CONVERSATION
• SUGGESTIONS FOR NEXT STEPS: WHERE TO BEGIN?
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• APPENDIX
• Chapter 79: #OccupyWallStreet
• ABSTRACT
• INTRODUCTION
• ORIGINS OF THE OWS MOVEMENT
• THE ARAB SPRING AS CATALYST AND EDUCATION FOR OCCUPY WALL STREET
• SOCIAL MEDIA AS A FORCE IN ACTIVISM: POPULAR PERSPECTIVES
• #OCCUPY: WHO ARE THE PARTICIPANTS?
• HIGHER EDUCATION WITHIN THE OWS MOVEMENT
• THE EDUCATED AND THE EDUCATORS: EDUCATION WITHIN THE OWS MOVEMENT
• HISTORICAL CONTEXT OF SOCIAL ACTIVISM WITHIN AMERICAN HIGHER EDUCATION
• CURRENT TRENDS IN HIGHER EDUCATION AND THEIR IMPACT ON STUDENT ACTIVISM
• #OCCUPY: SOCIAL MEDIA AS THE BACKBONE OF OWS
• FURTHER TIES BETWEEN SOCIAL MEDIA AND EDUCATION WITHIN OWS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 80: Reaching Them Where They Live
• ABSTRACT
• INTRODUCTION
• C-BORGS AND SOCIAL MEDIA
• SOCIAL MEDIA CONSIDERATIONS FOR EDUCATORS
• C-BORGS AND SOCIAL MEDIA: CHALLENGES FOR EDUCATORS AND EMPLOYERS
• STRATEGIES FOR HARNESSING THE SOCIAL MEDIA PROWESS OF C-BORGS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 81: Teaching Students about Online Professionalism
• ABSTRACT
• BACKGROUND
• TEACHING STUDENTS ABOUT PROFESSIONAL PRESENCES
• THE MAIN COMPONENTS OF A PROFESSIONAL PRESENCE
• PROMOTING SUCCESSFUL USE OF PROFESSIONAL PRESENCES
• THE CHALLENGES OF TEACHING PROFESSIONAL PRESENCES
• REFERENCES
• Section 7: Critical Issues
• Chapter 82: Social Media Usage and Adoption
• ABSTRACT
• INTRODUCTION
• ANALYSIS
• DISCUSSION
• LIMITATIONS AND FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• ACKNOWLEDGMENT
• REFERENCES
• KEY TERMS AND DEFINITIONS
• APPENDIX A
• APPENDIX B
• APPENDIX C
• Chapter 83: Constructions of Banksy
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• BANKSY'S “BANKSY”
• SOCIAL MEDIA'S “BANKSY”
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 84: Does Facebook Provide Educational Value?
• ABSTRACT
• INTRODUCTION
• BACKGROUND OF THE OVERVIEW
• THE THEORETICAL DEBATE ABOUT THE EDUCATIONAL POTENTIAL OF FACEBOOK
• MAPPING EMPIRICAL RESEARCH ON FACEBOOK AS AN EDUCATIONAL TOOL
• CRITICAL ISSUES AND SOME PRELIMINARY GUIDELINES ON FACEBOOK EDUCATIONAL USE
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 85: Information Security and Privacy in Social Media
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• DEFINING INFORMATION SECURITY AND PRIVACY
• SOCIAL MEDIA SECURITY AND PRIVACY: OLD WINE IN NEW BOTTLES?
• IMPACT OF INFORMATION SECURITY AND PRIVACY ON INDIVIDUALS AND ORGANIZATIONS
• SOLUTIONS AND RECOMMENDATIONS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• PAPER HIGHLIGHTS AND KEY POINTS
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 86: Social Presence
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• MAIN FOCUS OF THE CHAPTER
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 87: Corruption in the Public Eye
• ABSTRACT
• INTRODUCTION
• FROM TRANSPARENCY TO PUBLICITY, AND BACK?
• RECONSTRUCTING CONCEPTUALLY TRANSPARENCY AND PUBLICITY
• PIONEERING A MORE TRANSPARENT INTERNATIONAL SYSTEM: THE ROLE OF PUBLICITY IN THE NEGOTIATION OF THE OECD ANTI-BRIBERY CONVENTION
• PIONEERING A MORE TRANSPARENT SYSTEM AT THE LEVEL OF THE NATION STATE: THE DYNAMICS OF IDENTIFICATION AND THE LIMITS OF RATIONAL DEBATE
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 88: A Theoretical Model for Digital Reverberations of City Spaces and Public Places
• ABSTRACT
• INTRODUCTION
• CONCLUDING REMARKS
• REFERENCES
• Chapter 89: Participation in Social Networks as Feral Information Systems
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• PARTICIPATION IN ONLINE SOCIAL NETWORKS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 90: Students' Privacy Concerns on the Use of Social Media in Higher Education
• ABSTRACT
• INTRODUCTION
• STUDENTS AS YOUTH AND THEIR PLACEMENT WITHIN SOCIETY AND THE DIGITAL MEDIA LANDSCAPE
• THE IMPORTANCE OF LISTENING TO STUDENTS’ CONCERNS ON PRIVACY
• THE MEANING OF PRIVACY IN THE ERA OF MEDIATED COMMUNICATIONS
• COMMUNICATION PRIVACY MANAGEMENT THEORY
• METHOD
• RESULTS
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 91: Communicating Nation Brands through Mass and Social Media
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• CHALLENGES IN MANAGING NATION BRANDS AND COUNTRY REPUTATION
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 92: Social Media Marketing In Emerging Economies
• ABSTRACT
• INTRODUCTION
• SOCIAL MEDIA IN INDIA
• METHOD
• CASE STUDIES
• DISCUSSION
• CONCLUSION AND FUTURE RESEARCH
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Section 8: Emerging Trends
• Chapter 93: Marketing in an Interactive World
• ABSTRACT
• INTRODUCTION
• LITERATURE REVIEW AND CONCEPTUAL DEVELOPMENT
• THE COMMUNICATIONS MODEL IN SOCIAL MEDIA CONTEXTS
• RESEARCH QUESTION AND METHODOLOGY
• KEY FINDINGS: THEMES EXTRACTED FROM THEMATIC ANALYSIS
• CONCEPTUAL MODEL
• CONTRIBUTIONS AND FUTURE RESEARCH DIRECTIONS
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• APPENDIX A
• APPENDIX B
• Chapter 94: FRIENDVERTISING
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• SOLUTION AND RECOMMENDATION
• FUTURE RESEARCH DIRECTION
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 95: A Traditional Organization Towards a New Dimension of Labour
• ABSTRACT
• INTRODUCTION
• THE NEW DIMENSION OF LABOUR FOR ORGANISATIONS: SOCIAL BUSINESS
• THE USE AND UNDERUSE OF CONVERSATION POTENTIAL
• SOCIAL BUSINESS SUPPORTED BY MOBILE IST
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 96: Social Network Integration in Document Summarization
• ABSTRACT
• 1. INTRODUCTION
• 2. CHALLENGES IN SOCIAL MEDIA TEXT
• 3. SOCIAL MEDIA SUMMARIZATION APPROACHES
• 4. EVALUATION
• 5. CONCLUSION AND FUTURE PROSPECTS
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 97: Developing a New Revenue Business Model in Social Network
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• BUSINESS MODELS AND INNOVATION
• FIVE BUSINESS MODELS FOR SOCIAL MEDIA STARTUPS
• MAIN FOCUS OF THE CHAPTER
• MONETIZING SOCIAL NETWORKS
• SOCIAL MEDIA MONETIZATION AND REVENUE
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 98: New Visual Social Media for the Higher Education Classroom
• ABSTRACT
• INTRODUCTION
• VISUAL LITERACY IN THE 21 CENTURY
• MULTIMEDIA AND THE DIGITAL REVOLUTION
• THE SOCIAL PLATFORM
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 99: Command, Control, and Interoperability Center for Advanced Data Analysis
• ABSTRACT
• ORGANIZATIONAL BACKGROUND
• CASE DESCRIPTION
• CCICADA RESEARCH, STUDIES, AND EXPERIMENTS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 100: The Influence of Social Networking and Library 2.0 as a Gateway for Information Access and Knowledge Sharing in Africa
• ABSTRACT
• INTRODUCTION
• THE PANORAMA OF ELECTRONIC ENVIRONMENT
• ACCESS TO INFORMATION AND KNOWLEDGE SHARING
• SOCIAL NETWORKING AND LIBRARY 2.0 AS GATEWAY FOR INFORMATION ACCESS AND KNOWLEDGE SHARING
• THE INFLUENCE OF SOCIAL NETWORKING AND LIBRARY 2.0 FOR AFRICA
• CONCLUSION
• REFERENCES
• ADDITIONAL READING
• KEY TERMS AND DEFINITIONS
• Chapter 101: Strategic Success, Supply Chain Performance, and Social Media
• ABSTRACT
• INTRODUCTION
• STRATEGIC MANAGEMENT AND PLANNING
• STRATEGY SUCCESS AND COMMUNICATION
• SOCIAL MEDIA AND COMMUNICATION
• STRATEGIC COMMUNICATION, SOCIAL MEDIA PLATFORMS, AND COMPETITIVE ADVANTAGE
• SUPPLY CHAIN AND SOCIAL MEDIA
• SUMMARY AND RECOMMENDATIONS FOR FUTURE RESEARCH
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 102: Blackout in the Name of Sunshine
• ABSTRACT
• INTRODUCTION
• BACKGROUND
• FUTURE RESEARCH DIRECTIONS
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 103: Political Information, Political Power, and People Power
• ABSTRACT
• ARAB SPRING AND TRANSNATIONAL PROTESTS
• GLOBAL MEDIA, GLOBAL POLITICS, AND GLOBAL PROTESTS
• ARAB SPRING, MEDIA, AND NEW POLITICS
• CITY, STREET AND THE PUBLIC SPHERE IN THE INFORMATION AGE
• CIVIL SOCIETY IN THE ARAB WORLD
• SOCIAL MOVEMENTS, SOCIAL NETWORKS, AND POLITICAL INFORMATION
• SOCIAL MOVEMENTS AND THE ROLES OF ICTs
• CONCLUSION: WILL THE REVOLUTION ERUPT WITHOUT SOCIAL MEDIA?
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 104: Digital Resources and Approaches Adopted by User-Centred Museums
• ABSTRACT
• 1. INTRODUCTION
• 2. WHAT CHALLENGES? WHAT FUTURE?
• 3. WHAT VISITORS FOR WHICH MUSEUMS?
• 4. INTERNET AND SOCIAL MEDIA
• 5. THE MUSEUM AS KNOWLEDGE SYSTEM
• 6. MUSEUMS, SOCIAL MEDIA AND DIGITAL STRATEGY
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS
• Chapter 105: The Potential of Political Changes in the Information Age
• ABSTRACT
• INTRODUCTION
• NEW MEDIA AND NEW POLITICS
• CIVIL SOCIETY IN SAUDI ARABIA
• POLITICAL ACTIVISM IN THE CYBERSPACE
• CASE STUDY
• SAUDI WOMEN SPRING
• CONCLUSION
• REFERENCES
• KEY TERMS AND DEFINITIONS