Global Management Series: Research Methods for Business and Management

Editor/Author O'Gorman, Kevin D. and MacIntosh, Robert
Publication Year: 2015
Publisher: Goodfellow Publishers

Single-User Purchase Price: $55.00
Unlimited-User Purchase Price: $82.50
ISBN: 978-1-91-015852-4
Category: Business, Finance & Economics - Management
Image Count: 24
Book Status: Available
Table of Contents

Taking you through the entire life cycle of a dissertation, the text covers everything from the purposes of research through to chapters on gathering primary and secondary data; using literature; quantitative and qualitative research; managing your research; using data and research ethics.

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Table of Contents

  • Biographies
  • Preface
  • Introduction to the Second Edition
  • 1 The Nature of Research - Robert MacIntosh and Nigel Caldwell
  • 2 The Key is in the Reading: Finding a Project - Andrew MacLaren and Emma Hill
  • 3 The Literature Review - Norin Arshed and Mike Danson
  • 4 Mapping Research Methods - Kevin O'Gorman and Robert MacIntosh
  • 5 Case Studies and Data - Angeliki Papachroni and Sean Lochrie
  • 6 From Archives to the Internet - Keith Gori & Rodrigo Perez-Vega
  • 7 Qualitative Data Gathering Techniques - Sean Lochrie, Ross Curran and Kevin O'Gorman
  • 8 Qualitative Data Analysis Approaches - Katherine J C Sang and Rafał Sitko
  • 9 Quantitative Data Gathering Techniques - Babak Taheri, Catherine Porter, Nikolaos Valantasis-Kanellos and Christian König
  • 10 Quantitative Data Analysis Approaches - Babak Taheri, Catherine Porter, Christian König and Nikolaos Valantasis-Kanellos
  • 11 Managing Ethics in Research Projects - James Richards, Lakshman Wimalasena and Gavin MacLean
  • 12 Writing Up Your Research Project - Robert MacIntosh, Thomas Farrington and John Sanders
  • Appendices
  • A1 Managing Your Research Project - John Sanders, Vera Tens and Robert MacIntosh
  • A2 Assessing Your Research Project - Nigel Caldwell and Robert MacIntosh
  • A3 Project Structure and Word Counts - Kevin O'Gorman