Entrepreneurial Strategic Management
Entrepreneurial Strategic Management
Editor/Author
Blawatt, Ken R.
Publication Year: 2014
Publisher: Business Expert Press
Single-User Purchase Price:
$65.00

Unlimited-User Purchase Price:
$97.50
ISBN: 978-1-60-649866-8
Category: Business, Finance & Economics - Management
Image Count:
43
Book Status: Available
Table of Contents
This book lays out the cycle of corporate products and services from profitable innovation to decline and failure and offers the executive a road map to renovate and build the organization.
This book is found in the following Credo Collections:
Table of Contents
- Preface
- Part 1: Where Are You Now?
- Chapter 1 Introduction to Entrepreneurial Strategic Management
- Chapter 2 Foundation for the Entrepreneurial Model
- Part 2: Where Do You Want to Go?
- Chapter 3 Business Conditions: The Way Ahead
- Chapter 4 The Ever Changing Customer and Strategic Planning
- Chapter 5 Creating Strategies in the Innovation Quad
- Chapter 6 Product Line Strategies
- Chapter 7 Brand Strategies
- Chapter 8 Cost-Price Leadership Quad
- Part 3: How Will You Get There?
- Chapter 9 Strategic Management in Four Quads and Resources
- Chapter 10 Putting the Entrepreneur Into the Strategy: The People in Your Organization
- References
- Appendix